Beauty of Joseon Glow Deep Serum | Rice + Alpha-Arbutin | 30ml
₨1,899
What It Is
This brightening serum is formulated to target pigmentation and uneven skin tone. Powered by 68% rice bran water and 2% alpha-arbutin, it helps promote a clearer, more radiant, and healthier-looking complexion.
Key Ingredients
Rice Bran Water (68%)
Rice has long been valued in Korean skincare traditions. During the Joseon Dynasty, rice bran water—known as Beauty Water—was used much like a modern toner to enhance skin clarity. Rich in amino acids and minerals, it helps deeply moisturize and nourish dry, dull skin.
Alpha-Arbutin (2%)
Alpha-arbutin helps reduce the appearance of dark spots by inhibiting tyrosinase activity, which limits melanin production. It is known to be up to 10 times more effective than beta-arbutin, making it a powerful ingredient for achieving a brighter, more even skin tone
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